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Clothing Brand

Vacaville, CA

Latina Owned, Mom Owned, WOC Owned

About the Brand

Diamond In The Rough Boutique started in December of 2020. I was inspired to open up a teen boutique because of a Netflix documentary about synthetic fabrics in clothing. Besides big brand stores, there really weren’t any stores that catered to tweens/teens which was my daughter's age at the time. I was also seeing on social media my close friends start their businesses & I said, “Hey, why can’t I open up something?”. So, I did 2 months later! I started DITR - a sustainable, trendy apparel boutique for teens & women of all sizes!

Screenshot 2022-11-01 214159.png
Screenshot 2022-11-01 214159.png
Screenshot 2022-11-01 214159.png

A Note from the Founder

I want to thank each of my customers, my followers, my supporters, my friends & especially my family - for dealing with this crazy, impatient Mama that is making her dreams come true day by day!



Ivania Lama

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