Diamond In The Rough Boutique started in December of 2020. I was inspired to open up a teen boutique because of a Netflix documentary about synthetic fabrics in clothing. Besides big brand stores, there really weren’t any stores that catered to tweens/teens which was my daughter's age at the time. I was also seeing on social media my close friends start their businesses & I said, “Hey, why can’t I open up something?”. So, I did 2 months later! I started DITR - a sustainable, trendy apparel boutique for teens & women of all sizes!